Sustainability 2026

Sustainability At Daisy

Sustainability isn’t simple, and we’re not perfect. But we’re committed to doing better at every step—from using recycled metals and ethical stones to offsetting every delivery. This is our journey...

Our Impact So Far

PRODUCT

Every Daisy piece begins with Founder Ruth Bewsey and a spark of inspiration in our London studio. It’s a thoughtful process, ensuring each piece carries meaning, marks a moment, and is designed to last. Made from 95% SCS-certified recycled materials and crafted using the traditional lost-wax method at RJC-certified factories worldwide, every piece is hand-finished, quality-checked, and built to be worn for years to come.

PLANET

We’re committed to reducing our environmental footprint at every step. Orders are beautifully packaged in FSC-certified materials designed for reuse, and our TerraCycle polybag recycling scheme gives plastics a new life as products like storage containers and playground surfaces.We carbon offset every delivery through Ecologi, focusing on projects like Morocco’s Ouarzazate Solar Power Station—one of the world’s largest concentrated solar projects—providing clean energy, local jobs, education, healthcare, and community support.

PEOPLE

Our team is at the heart of Daisy. Female-led, diverse, inclusive, and all paid at least the London Living Wage. We offer charitable leave so everyone can support causes that matter to them.Giving back isn’t just something we do it’s part of who we are. Since 2009, we’ve partnered with 30+ charities, from breast cancer research and climate action to ocean clean-ups and humanitarian aid, raising funds and awareness while making a real difference together.

FIND OUT MORE

“We’ve always been a conscious brand, challenging ourselves to do better. Sustainability sits at the heart of every decision, from design to production. I hope you’ll join us on this journey.”

Ruth, Daisy Co-Founder & Creative Director

MATERIALS

At Daisy, we choose our materials with care. Our silver is 100% recycled sterling, stamped with a 925 hallmark. Our gold—both solid and plated—is responsibly sourced and certified. And every one of our natural gemstones is ethically sourced in Jaipur, India, and certified by GEM. Learn more about the materials behind every piece.

DAISY MATERIALS

FACTORIES

We work with trusted, RJC-certified factories around the world, from Jaipur and Bangkok to Vicenza. Every partner meets the highest ethical and sustainability standards, using recycled materials, safe working conditions, and fair wages—all while creating jewellery and cases of exceptional quality. Explore the factories behind our jewellery.

OUR FACTORIES

DELIVERIES

Every Daisy order is carbon offset, no matter where in the world it’s heading. Every Daisy order is carbon offset, wherever you are in the world. We use real order data to calculate emissions and partner with Ecologi to offset them, supporting projects like Morocco’s Ouarzazate Solar Power Station—one of the world’s largest, generating 750 GWh of renewable energy each year and creating thousands of local jobs. Combined with FSC-certified packaging and our TerraCycle polybag recycling scheme, every Daisy delivery is made to minimise impact while arriving beautifully and responsibly.

PACKAGING

We carefully design our packaging to protect your jewellery while keeping sustainability in mind. All orders are beautifully packaged in FSC-certified materials, thoughtfully designed for reuse at home.

DAISY PACKAGING

Sustainability At Daisy

PRODUCT

PLANET

PEOPLE

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