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Cookies provide information regarding the computer used by a visitor. We may use cookies where appropriate to gather information about your computer in order to assist us in improving our website, to give you the best shopping experience possible.

What Are Cookies?

A cookie is a small text file that is saved to, and, during subsequent visits, retrieved from your computer or mobile device. Many cookies are essential to the operation of our website, for example to allow you to make a purchase or create an account with us. Cookies on our site are also used to customise certain areas of content just for you, and to make your browsing experience more efficient and faster. We do not use cookies to store personal information, or to disclose information to third parties.

Why Do We Use Cookies?

  • To enable you to add items to your shopping basket and purchase them.
  • To enable you to create an account to have information such as order history, or your details remembered for later.
  • To improve our website’s usability by saving you time on making a purchase or tracking your order.
  • To analyse the use of our website through analytics software such as Google Analytics.

Types of Cookies?

Strictly necessary cookies:

These cookies are essential and allow you to visit the website and use its features. Without these cookies services like shopping cart or invoicing cannot be provided.

Performance cookies:

These cookies collect information about how visitors use a website (which pages visitors go to most often, if they get any errors, etc). The information collected by these cookies is aggregated and therefore anonymous.

Functionality cookies:

These cookies allow the website to remember choices you make (such as your user name, language or the region you are in, email address, shipping address, etc). The information collected is anonymised and these cookies cannot track your browsing activity on other websites.

Advertising cookies (3rd party cookies):

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaigns. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers.

Unlike first party cookies, we do not control the setting of these cookies. For further information on the cookies, and instructions on how to manage them, please visit the third-party websites.

Cookie Purpose

Google Adwords

Google paid advertising and shopping network.

Microsoft Bing Ads

Microsoft Bing paid advertising and shopping network.


Doubleclick provide tracking of interest in products and services for the Google Advertising network.

Google Analytics

Google Analytics provides statistical analysis for our website.


Dotmailer is an email service providing communications and data Insights.


Hotjar provides session replays and advanced heatmaps.


Facebook is used for remarketing activity and to allow visitors to share their products.


Pinterest is used to allow visitors to share links to pages and products.


Twitter is used to allow visitors to stay in touch via social media and share links.


Instagram is used to allow visitors to stay in touch via social media and share links and stories.


Rakuten is an affiliate marketing network.

Daisy London does not hold excessive amounts of data for the specified purpose and we strive to ensure that the data we hold is always accurate and up to date. We use the latest secure server technology to ensure your information is protected to the highest standards. We use encryption to safeguard your personal information and only accept orders from web browsers that permit communication through Secure Socket Layer (SSL) technology – this means you cannot inadvertently place an order through an unsecured connection. Most web browsers above version three support this security. This encryption makes it virtually impossible for unauthorised parties to read any information that you send us. The encryption technique we use is the highest standard available for e-commerce.

Daisy servers are physically hosted in London, at Google Cloud Computing data centre. We use CloudSQL DB provided by Google which offers the highest data encryption and security. Database can only be accessed from specific locations and by a very limited subset of users and or internal systems. Website currently uses TLS v1.1 and v1.2 for encrypting data on all connections and enforces HTTPS on all calls. No data is being stored outside of the EU.

How Do I Disable Cookies?

To fully disable cookies on our website, you will need to change the settings in your website browser. Full instructions for all browsers can be found here.

Need Help?

Have you got a query about our jewellery? We’ll be here via email, phone & live chat Monday to Friday, 9am—5.30pm (GMT)

+44 (0) 20 7404 7460